7 Beauty serums I love for 50+ women

7 Beauty serums I love for women over 50

I have said it before and I will say it again: I don’t believe in miracles when it comes to skin care. At 20, almost anything you slather on will be good enough to moisturize your skin. At 50+ well, it’s a different story. After a lifetime of caring for my skin, I can tell when something is just meh, or whether it really does benefit my complexion. Sometimes it’s all about using a certain product over time, like with tretinoin (my go-to skincare treatment since I turned 43). Other times it’s about a luxurious feeling, or the fact that fine lines are visually diminished even though they’re still there. I get to test a number of brands since they send me samples and also because I venture to the beauty stores or to the dermatologist’s office, where I also find great stuff.

Here I’m sharing with you my latest finds for women over 50, although if you start using these earlier they certainly won’t do you any harm. Quite the contrary. But at 50+ serums are a must. Here are seven I fell in love with this season:

7 Beauty serums I love for women over 50

Tata Harper Beautifying Face Oil I discovered Tata Harper around 5 years ago. I fell in love with the aromatherapy of her products and the fact that they are cruelty-free and organic. All her serums smell and feel absolutely decadent and they prepare your skin for any other beauty product, like day or night creams. I love it!

Origins Three Part Harmony Serum The story behind this one is that I sampled it when it launched and raved about it on Instagram. Then I was lucky enough to be a part of a paid campaign to promote a product I already loved. How cool is that? I simply got carried away by it. Thumbs up!

Anew Power Serum If you love Avon products, then Anew is for you! Affordable and yet effective in plumping up and revving up your skin. If you feel like you need a pick-me-up without breaking the bank, this is a good one to try.

Also Read: 5 Beauty must-haves for older women

7 Beauty serums I love for women over 50

Estée Lauder New Dimension Shape + Fill Expert Serum I thoroughly enjoyed testing this one, which provided a tightening feel and also prepped my skin perfectly for a flawless makeup application. A must try!

Fresh ® Black Tea Age-Delay Serum The entire line is absolutely luscious and is best used in conjunction. But if you can only buy one, choose the serum! It freshens and tightens and contains tons of antioxidants. It’s thicker in consistency and smooths on easily.

7 Beauty serums I love for women over 50

Clinique Sculptwear Lift and Countour Serum Used morning and night it provides a slight tightening effect. It’s great to use before your day cream and your regular makeup for a polished, more ‘awake’ look.

ExLinea® Peptide Smoothing Serum The scent carries me back to the most luxurious spas in Europe. Just a little amount is needed to minimize the appearance of fine lines and wrinkles. Then you can slather on your favorite cream. It feels terribly decadent.

Lorraine C. Ladish

Bilingual and bicultural Latina editor, writer, speaker, online influencer and mom. Founder of Viva Fifty! Published author of 18 books. Her forthcoming title Your Best Age will be released by HarperCollins in September of 2017.